MarketTools, Inc., honored American General with the 2012 CustomerSat Achievement in Customer Excellence (ACE) Award for exceptional customer service satisfaction. The CustomerSat ACE Award is designed to demonstrate an organization's rigorous use of customer feedback processes, outstanding performance as measured by those processes, proven success in customer satisfaction and loyalty, and recognition of these centers by its customers. MarketTools also recognized American General with a special inaugural award for Best Use of the MarketTools EFM System for the Life Contact Center in competition with MarketTools customers across all industries. The Life Contact Center not only uses the direct customer feedback to enhance and improve business processes, but also tracks satisfaction scores at the customer service representative level.
Learn more about these awards from the CustomerSat Web site.
Ranked #8 Life Insurance/Annuity website for consumers by DALBAR WebMonitor
DALBAR's WebMonitor program is a quarterly report that summarizes the trends and best practices of the 25 life insurance and annuity firms that lead the industry in web-based technology. The top 25 websites in each category are evaluated and ranked based on the scope of functionality and their usability. The timeliness, relevance and quality of the content are also factors in the evaluation. For the fourth quarter of 2011, American General Life Companies' (American General) website is ranked #8.
"DALBAR Designations" further define the quality of a mutual fund or life insurance or annuity firm's website by applying an absolute interpretation of the score. DALBAR Designations are developed based on scores as follows:
DALBAR Designation Score |
| Excellent |
80 - 100 |
| VERY GOOD |
70 - 79 |
| Good |
60 - 69 |
With a score of 76.27, American General’s Web site is designated "Very Good."
Learn more about this award from the DALBAR Web site.
